NAME :
NPM :
1. WHAT IS ETHNOGRAPHY?
(Definition
taken from the Glossary of Terms written
by Simon Coleman and Bob Simpson) "Ethnography is the recording and
analysis of a culture or society, usually based on participant-observation and
resulting in a written account of a people, place or institution". Traditionally,
ethnographies have focused in depth on a bounded and definable group of people;
such as the Nuer, or a particular North Indian village. Today, they are just as
likely to focus on a particular aspect of contemporary social life; such as new
reproductive technologies, the meanings of the veil, virtual communication, or
being a Milwall football club fan. The concept of ethnography has been
developed within social anthropology; but the term is now sometimes used in a
looser way in for example opinion and market research.
2.
STEP
OF DOING ETHNOGRAPHY RESEARCH
Ethnography
Procedure, the data collection process begins are :
First,
you have to gain access to the population being studied. There are two access
types you will encounter when conducting ethnographic research: open access and
closed access.
Open
access is
when the researcher does not need permission to collect data and observe the
population. For example, communities, groups in malls, concerts, and any other
public settings are considered open access. However, the researcher must be
accepted by the group in order to conduct research. Without this acceptance the
researcher will probably be able to make observations but cannot take the
research any further by conducting interviews with individual group members or
ascertain other relevant information.
Closed
access is
when the researcher needs permission and introductions from the 'gatekeeper' of
the population. For example, hospitals, schools, and corporations are
considered closed access. For your research, you will need permission from the
teacher of the classroom, the principal of the school, the school district, and
maybe even the students' parents.
Access
is critical because without it observations cannot be verified through
interviews and the researcher cannot gain access to other important information
that may inform the study, such as group artifacts, history, and the
environment. Once access has been granted, the researcher begins to collect
data by conducting long-term observations and in-depth interviews with the population.
The interviews provide the researcher with a cross-check on assumptions and
observations made. This period of data collection is on-going until the
research is complete.
3. GIVE
AN EXAMPLE OF ETHNOGRAPHY TITLE !
:
4. HOW
TO ANALYZE THE ETHNOGRAPHY DATA ?
There are three analytical
techniques in ethnography to find the themes of culture, yiatu (1) domain, (2)
taxonomy, (3) componential. In the domain analysis, the result is a knowledge /
understanding at the level of the "surface" of the various domains or
conceptual categories (categories symbolic that include or accommodate a number
of categories or certain other symbols).
Domain or category of symbolic
meaning / understanding the broader category / symbol. Relations between
symbolic categories that are systematic relationships that are universal, there
are at least nine types of relationships that can be used to systematically
explore existing domain (Faisal, 1990: 91-92), namely:
1. Type (Strict inclution) X is a
type of Y
2. Space (Spatial) X is Y, X is
part of Y
3. Cause and Effect (Cause-Effect)
X is the result / outcome of Y, X is the cause of Y
Domain analysis is definitely not a
detailed and profound as a product of the activities of explorers. Further
analysis is the analysis of the taxonomy. In this analysis domains that have
tracked more detailed internal structure. To that end, detailed interviews and
observations with a note in his field. The researchers did not just stop
knowing a number of categories / symbols included in the domain, but keep track
of the possibility of sub-sub-set that might be covered and presented in the
form of box diagram, lines and knots or outline form. So, in the domain
analysis with "organizing" or collecting elements berkesamaan in a
domain ".
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